Home projectors may replace LCD TVs, but it is too early

In the audio and video forum, there will always be fans of the PDP camp, but as the PDP dies, friends chasing high-tech and trending audio and video products begin to turn their perspectives on OLEDs, laser televisions, and home projectors. In these three categories, the price of home projectors is relatively low, and they are more in the user's home. Is it really too early for a home projector to start replacing LCD TVs?

The market size of home projectors in a short period of time is only the tip of the iceberg market. According to Jungang, the market for household projectors in 2016 is 570,000 units, and it is expected to reach 880,000 units in 2017 and more than 1 million units in 2018. The size of the color TV market reached 52.03 million units in 2016. If you consider that home projectors are replacing large-screen color TVs, the market size of large-screen TVs with 60-inch screens and above will be 3.02 million units in 2016. The large-screen color TV market scale is 6 times that of home projectors. In 2018, the large-screen color TV market with 60-inch and above will reach 5.54 million units, and the large-screen TVs will still be mainly LCD TVs.
OLED, laser TV will also split part of the large-screen LCD market, OLED and laser TV are also new products that users are chasing. OLEDs can be made unusually light because of the inherent advantages of self-luminescence, and because there is no light leakage in the backlight, brightness and color performance are also superior. OLED's internality and externality have won users, but the current price and LCD TV prices have a big gap, and the production capacity of the production line is still small.
Laser TVs are currently not much covered, but they have dominated these dimensions. According to Zhong Yikang monitoring, laser television accounts for 44.5% of the oversized market over 80 inches. The average price of a 100-inch laser TV is around 55,000, while the price of a 98-inch LCD TV is over 100,000 yuan.
The advantages of home projectors are obvious. They can't be overlooked by home projectors. They are also called non-screen TVs. The concept of a non-screen is: First, the size of the screen changes with the user's actual viewing size, and 100 inches or more are also indispensable; second, portability. Travel can be carried around and moving is also very convenient. These two characteristics have created a mobile home theater, which is also the core factor for home projector users to choose to purchase products.
Color TV and home projectors have their own strengths, and home projectors are currently viewed by some users who prefer early adopters, and are still the first choice for traditional LCD TVs. But in the long run, OLEDs, laser televisions, and home projectors all have the potential to replace the LCD market.

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