On March 23rd, the 39th Hong Kong International Film Festival was grandly opened. In the afternoon of the same day, the 4th China Policy Forum at the Hong Kong International Film and Television Exhibition 2015 was held at the Hong Kong Convention and Exhibition Center. The heavyweight guests from world-renowned film and television companies, media groups, and Internet technology companies conducted in-depth discussions around the "Pan-entertainment content in the era of smart mobile." IGI’s founder and CEO Gong Yu attended the forum and had a wonderful roundtable discussion with Baidu’s vice president Wang Zhan, Xiaomi’s vice president Chen Hao, Huace’s vice president, and Huace IQI’s film and television CEO Du P. On the forum, Gong Yu made a profound analysis of "the development of video websites in the era of smart mobile" and published forward-looking opinions. Gong Yu believes that in the era of smart mobile, technology will change the media, and online video will generate new forms of art.
Technology has spawned new forms of literary and artistic works
"The development of technology has not only changed the way of communication, but also produced tremendous changes in video production." Gong Yu said that with the development of technology, the birth of online video, especially the development of mobile video, will be like the original movie. Create new forms of literary and artistic works. According to Gong Yu, the form of such literary and artistic works must be fierce, and it is a huge space for development for video websites. Its industry scale may be much larger than that of the film industry.
Gong Yu believes that in the past, users basically concentrated on the PC to watch long videos, but with the advancement of technology and the development of smart terminals, long videos will be accepted by users more and more on mobile terminals.
Technology is all about content producers
“The world has changed due to technological changes. The gap between ordinary people and professionals is also shrinking. Ordinary people can also become directors and become producers of content.†Gong Yu cited previous video production, regardless of technology and equipment. There is a very high threshold for time, and now with the Internet, mobile terminals, ordinary people make a small video, it may make him overnight fame.
In fact, through its technological innovations, iQiyi has launched cloud editing and Qiqie online video production tools on the PC side and the mobile side respectively, which fully solves the basic needs of ordinary users for shooting, editing, uploading, and sharing videos.
Intelligence and mobile are the key words in the current social development. Although the combination of the two is not close enough to video, Gong Yu believes that with the changes and advancements in technology, there will be a huge space for future development. “The future is coming. In the subtle, intelligence and movement will change people's lives and have a huge impact on the video industry."
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