In the past 30 years, Foshan has produced very good and inexpensive products in the world consumer market. “Foshan Manufacturing†is famous. However, in the global industrial map, Foshan still has long been at the double end of the industrial chain and the profit chain, which makes Foshan have to make great efforts to transform and upgrade the traditional industries. After the financial crisis, countries have devoted themselves to the development of new industries. Foshan has acted rapidly and identified six emerging industries such as optoelectronics, new materials and modern service industries as development priorities. Then, in the development of emerging industries, how can Foshan not repeat the mistakes of traditional industries at the double end? How can Foshan's emerging industries seize the high-end of the industrial chain at the beginning, and how to build the “Foshan Manufacturing†brand of emerging industries?
The traditional industry under the "double end" is not strong
In China, almost no one does not know the beauty of Galanz. In foreign countries, quite a lot of people know Foshan ceramics. In the past 30 years, Foshan has formed a large number of industrial clusters and production enterprises with international scale. Foshan's home appliances, ceramics, furniture, toys and other products are all over the world. “Foshan Manufacturing†enjoys a worldwide reputation.
However, like other cities in the Pearl River Delta, Foshan has been following the path of traditional industrialization. Although the development is fast, the problems of high energy consumption, heavy pollution and low industrial level are still outstanding. Taking Foshan's traditional industrial ceramics as an example, the ceramic industry's output value accounts for 7% of Foshan, while energy consumption accounts for 20%, and it causes serious pollution to the environment.
From the perspective of the industrial chain, Foshan's enterprises are mostly in the low-end processing and manufacturing links. These links are also at the low end of the product value chain, and their profits are not high. For a long time, Foshan's traditional processing industry relied on cheap labor, land, resources and other comparative advantages to undertake industrial transfer from Europe, the United States, Hong Kong and Taiwan, earning low processing costs, and with current labor costs, land costs, environmental costs As well as the rise in raw material prices, coupled with recent economic fluctuations, the living space of traditional processing industries is getting smaller and smaller.
Due to its low-end in the industrial chain and lack of core technology, Foshan's traditional industries are large in scale, but their core competitiveness is not strong. It is understood that the quality of traditional industrial products in Foshan is 10 to 15 years behind the developed countries, accounting for only 45% of the domestic advanced level, and up to 32% of the backward level. The low-level development of traditional industries has forced Foshan to take a lot of work in its transformation and upgrading to achieve initial success.
Emerging industries are beginning to "lead"
Perhaps it is precisely because the traditional industry is deeply squeezed by the double end of the industrial chain and the value chain. When Foshan seizes the opportunity of the development of emerging industries, it tries to avoid repeating the low-level development of traditional industries, so that emerging industries are Try to occupy the high end of the industrial chain from the beginning.
At the end of 2009, Guangdong Zhaoxin Group's MOCVD (semiconductor lighting chip equipment) prototype was successfully launched. This is an exclusive technology in China, which is expected to break the monopoly of chip equipment from foreign manufacturers, and expand the lead industry in Foshan to the core upstream.
At the beginning of this year, Foshan Xurui Optoelectronics settled in Nanhai, and its main shareholder, SemiLEDs Corporation, is the only company in the world that can mass produce metal-based vertical structure chips. Therefore, Foshan Xurui Optoelectronics will break the history of China's LED industry “corelessâ€. .
In May of this year, Century Internet, a leading company in the domestic Internet industry, decided to invest 1.2 billion yuan to establish a cloud computing South China headquarters base in Foshan. The project will be the first innovative industrial base in China to integrate a new round of information technology and energy technology. After the calculation, another new IT project “Computer General Chip†project settled in Chancheng. The operation of the project is expected to break the “monopoly position of AMD and Intel in the chip industryâ€. Foshan stood at the development of the new IT industry. The forefront of the industrial chain.
From this series of projects, we can see that Foshan is no longer satisfied with just intervening in emerging industries. Instead, it is advancing the introduction of leading enterprises with advanced thinking and playing the role of leading enterprises, striving to master core technologies and thus seize the chain of emerging industries. High-end, vying for the right to speak in emerging industries. At a time when most of the emerging industries in the region are at the same starting line, this development will surely make Foshan take the lead.
Service outsourcing or becoming a new brand of “Foshan Manufacturingâ€
After the introduction of many leading enterprises, how can we enable leading enterprises to “take root and take root†and play a role in attracting more enterprises to participate in emerging industries? This requires Foshan to provide high-level modern service industry, urban environment and scientific research. Cooperation and other related services closely related to the industry. Compared with the traditional processing industry, emerging industries such as new energy, new IT and new materials, which are representatives of the knowledge economy, pay more attention to the mutual promotion of industry and capital, industry and scientific research, industry and city, especially the development level of modern service industry. The requirements are higher, and Foshan has a lot of actions in these areas.
In 2009, Guangdong Financial High-tech Zone settled in Nanhai, and has attracted more than 20 international financial institutions to become one of the seven basic platforms of Guangdong's financial industry. The Foshan financial industry, which is known as “out of nothingâ€, will be an emerging industry. The development provides sufficient capital incentives.
The Guangdong Industrial Design Park in Shunde currently has more than 500 designers at home and abroad. Its goal is to become a global industrial design service outsourcing base in the next 6 years, and service outsourcing will account for 50% of the total business. The development of modern logistics industry is also a measure for Foshan to enhance the supporting capabilities of emerging industries. It is understood that Foshan is currently featuring professional logistics city distribution modes such as steel, home appliances and furniture, and leads the modern logistics industry to develop at a high level to create a logistics center in South China.
In Foshan's view, modern service industry, including finance, is one of the three emerging industries in Foshan that are expected to have an output value of over 100 billion. Regardless of industrial design, financial services, and modern logistics, Foshan's goal is "not only for the city." Service, but also to serve the surrounding cities, to the world."
What is clear is that whether it is to cultivate leading enterprises to occupy the high-end of the industrial chain or to develop outsourcing modern service industries, Foshan hopes to reproduce the “Foshan Manufacturing†brand in emerging industries, and this brand will be from a single manufacturing field before. A shift towards a common development in the manufacturing and service sectors.
Chen Yunxian, secretary of the Foshan Municipal Party Committee, said in an interview with the author: "Foshan advocates that leading enterprises first create their own brands, then register their own patents, especially invention patents, and finally turn their own standards into industry standards, national standards and even international standards. He has his own core technology to start his own brand." Chen Yunxian believes that the ultimate goal of Foshan enterprises is to use their own brands, patents and standards to let others produce their own OEMs, which is undoubtedly the direction of Foshan's emerging industries. .
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