In the third quarter of 2011, Samsung LED revenue was 358.2 billion won (about 310 million US dollars), compared with the same period in 2010, only increased by about 3%, and the operating profit rate was negative. Samsung's total LED revenue in the first three quarters of 2011 is slightly lower than the same period in 2010, and the capacity utilization rate in the fourth quarter will be only 50~60%. It is estimated that the company's 2011 full-year revenue will be slightly lower than the 2010 performance.
Although the LED industry development in 2011 is not as good as expected, Samsung LED will continue to expand the field of LED lighting. In addition to the introduction of lighting products below the first-line brand price, the company will have two major regional markets in the US and Europe through Samsung Electronics' existing channels. .
In order to enhance the competitiveness of Samsung LED business, Samsung Electronics will be included in Samsung's "Parts Solutions Division" in the future, and the LED upstream, middle and downstream industry chain will cooperate with Samsung Electronics. Relationships, through the sharing of resources to play a comprehensive effect.
In addition, Samsung Group will extend LED lighting to the field of green building. In the first half of 2012, Samsung Products, Samsung LED and Samsung Electronics will jointly develop green building solutions. In addition to Korea, the company will extend the business to Europe, China and Southeast Asia. area.
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