You may not believe it! OLED TV is more reliable than LCD

Seeing such a title, some readers might question their own eyes. But don’t worry—your perception of the display industry might still be stuck in the past. As one of the most respected tech media outlets, we’re confident in our analysis and have solid data to back it up.

OLED Display Technology – The Era of "Display of Things"
Let’s start by looking at the global OLED TV market. According to AVC data, from January to July 2017, global shipments of OLED TVs increased by 91.1% compared to 2016. In China alone, OLED TV sales jumped by 109.7%. The growth is impressive. In the high-end TV segment (over $2,000), OLED TVs hold more than 70% market share in North America.

OLED: Better for Eye Health and Entertainment
At IFA 2017, ZOL reporters visited the Berlin TV market and found that Europeans are highly enthusiastic about OLED TVs. They don’t seem concerned about potential issues. Beyond big names like Sony, LG, Skyworth, and Philips, many local European brands are also entering the OLED space. More and more manufacturers are jumping on the OLED bandwagon. Whether it's authoritative data or on-site observations, OLED TVs are clearly in high demand globally. In fact, OLED TVs hit the mainstream consumer market as early as August 2013. Over four years later, there haven’t been any major quality complaints—like screen burn-in. If that’s not enough proof of reliability, let’s dive deeper. Some people say OLED displays have three main issues: short lifespan, screen burn-in, and low yield. However, these problems were already addressed by 2013, and today, they are no longer relevant. Let’s break it down. ● **OLED Panel Lifespan**: Current panels from LG Display can last over 50,000 hours. If you watch TV for 8 hours a day, that’s almost 17 years of use. Considering the average TV replacement cycle is just 6–8 years, OLEDs are far more durable than expected. ● **Eliminating Ghosting**: Burn-in occurs when static images leave marks on the screen. LG uses advanced image processing algorithms and component improvements to completely eliminate this issue. ● **Yield Rate**: The yield rate for 4K OLED panels has reached 85%, which is better than LCD’s 80% after 10 years. This means OLED production is becoming more efficient and cost-effective.

More Manufacturers Are Joining the OLED Movement
While yield rates may not directly affect consumers, higher yields mean lower costs. LG Display is expanding production capacity and building a new factory in Guangzhou. BOE is also working on large-size OLED panels. As production increases, OLED TV prices are expected to drop. Japanese brands like Panasonic and Sony have joined the OLED trend, signaling that the technology is mature and reliable. At a meeting with Sony’s quality engineer, Mr. Nao Ichikawa, he confirmed that OLED TVs are safe and offer significant improvements over LCDs. Sony’s A1 model supports screen vibrations, which LCDs can’t handle. This shows OLED panels are not fragile but rather robust and long-lasting. Reliability isn’t just about durability—it’s also about performance. With more brands testing OLED TVs for over four years, the technology has proven itself.

Photo: Isokawa Igawa, Quality Engineer, Sony Vision Products: OLED Technology is Mature and Reliable
Beyond technical aspects, OLED TVs offer a superior visual experience. High-end models like Sony A1 and LG’s ultra-thin OLED wallpaper TVs show how much innovation OLED brings. For modern homes, OLED TVs open up endless possibilities. In conclusion, OLED TVs are not only more reliable than LCDs but also represent the future of display technology. Who still doubts it?



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