In Hefei, where there are no professional lighting stores and lighting distributors scattered in the city's eight integrated homes, the â€œ2013 China Good Products Tour Exhibition and Merchants Conferenceâ€ still attracts nearly 90 channels from circulation, retail and engineering. The business is on time.
During the period, Ms. Zhang Chao, Director of East China Region of Mulinsen Lighting, Yao Huaiju, Chairman of Zhuhai Jingbo Lighting, Zhang Hu, Deputy General Manager of Marketing, Mao Zilai, Marketing Director of Laiwei Optoelectronics, Lu Guangjun, Deputy General Manager of Anhui Baishxing Electric, and Design of Civil Engineering of China Railway Hefei Construction He Bin, deputy director of the Lighting Branch of the Institute, has conducted in-depth discussions on various aspects such as corporate advantages, brand strategy, business tactics and lighting design. Finally, Gao Wen LED Marketing Director He Wenbin analyzed the situation of the LED industry with accurate data. The participants expressed that the quality of the forum was quite high, and the product cost performance and marketing strategy of the company were close to the market and benefited a lot. Wang Decheng, general manager of Hefei Wansite Lighting, was in the scene of Zhuhai's LED lighting and recognition of its brand concept, hoping to become a long-term partner.
Zhang Chao, director of the East China Region of Mulinsen Lighting, said that at present, Mulinsenâ€™s shares have reached 10 billion lamp consumption per month, and the number is still increasing.
Zhang Chao believes that to popularize LEDs, the scale effect of enterprises is the biggest advantage. First, large-scale production drives the company to implement large-scale procurement of chips, obtain lower chip prices from suppliers, and establish good long-term cooperative relationships, stabilize the company's chip supply channels and effectively reduce chip procurement costs. Secondly, the company's production equipment has been fully automated production on a large scale. Large-scale production can effectively reduce the unit labor cost and manufacturing cost of product sharing, reduce the production cost of products, and enhance the market competitiveness of products. Third, large-scale production capacity helps companies to have higher market influence, thus promoting coordinated development of the industry.
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