The reason why Apple is great is that after the release of the first iPhone in 2007, the mobile phone industry entered the era of smart phones from the era of functional machines. Now ten years have passed, smartphone screens have become bigger, faster, and more cameras, but smart phones or smart phones, industry disruptive innovation has never appeared, even Apple itself can not surpass themselves.
Bao Qianli makes VR mobile phone V10S
Until the emergence of VR mobile phones, the boring mobile phone industry was shocked, especially the emergence of the new V10S, the second generation of VR mobile phones, which once again pushed the smart phone industry into a new revolution.
Never thought about it ten years ago, Nokia, the feature giant, will crash, and Apple, which has very little market share, will become the industry unicorn today. Today, the same problem is once again in front of us. There is no way for micro-innovation or incremental innovation. Only subversive innovation can meet consumer demand, and VR mobile phones will lead the future.
Product innovation stagnates into industry pain points
The iPhone 8 and Samsung Note8 have been unveiled in the industry. However, the products that the manufacturers have presented to consumers have only upgraded the routine configuration of the hardware configuration. The feeling of brightening the iPhone when it was launched has long gone.
Indeed, the basic functions of smartphones after ten years of development have been developed almost, and the entire industry lacks new highlights and breakthroughs. Therefore, excellent models like the iPhone 8, Samsung Note8 can only be improved from basic configuration and function, such as screen size, display effect, camera pixels, design and battery life. However, is there still a way out for micro-innovation or incremental innovation? Although smartphone manufacturers continue to advocate product innovation and sales are always achieving new breakthroughs, the answer given by market data is not the case.
According to market research firm IDC and TrendForce, the global smartphone market continued to slow down from 2014 to 2016. The global smartphone sales growth rate narrowed from 27.6% in 2014 to 11.3% in 2015. Continue to drop to 4.7%. Micro-innovation or incremental innovation can no longer meet consumer demand, and the smartphone market is stagnation.
One-click shooting of full-dimensional space scenes
Now that the problem is coming, what is disruptive innovation? Some people say, "The next generation of mobile phones is a full-screen mobile phone, because Apple and Samsung new products are developing in this direction." In my opinion, the comprehensive screen can be said to be cool, but not called subversion. Let's recall that when the first iPhone was launched in 2007, the iPhone changed the way of human-computer interaction, and the mobile applications such as location-based social, travel, shopping, and catering were quickly popularized, which changed people's lifestyles. Today's full-screen mobile phone only changes the design, it is difficult to achieve new breakthroughs in mobile applications.
Until August 22 this year, VR mobile phone pioneer - Bao Qianli made a smart release of the new V10S VR mobile phone, let us see the first generation of IPHONE, the mobile phone industry has another subversive innovation. In my opinion, the birth of VR mobile phone, the mobile phone shooting from the plane into the three-dimensional space era, users can shoot 720 degrees VR panoramic photos and videos with one button, all-dimensional full-scale recording of life scenes, and also VR panoramic video Live broadcast, VR panoramic video call, etc., let users make face-to-face calls with friends and family through VR video, bringing unparalleled closeness and feeling immersive all-round communication. More importantly, VR mobile phones will bring another change to the mobile Internet industry. Imagine that the mobile Internet allows the world to concentrate on our mobile phones. VR mobile phones allow us to communicate face-to-face with friends every moment. VR mobile phones will once again change people's lifestyles.
5G opens a new air outlet for VR mobile phones
Real subversive innovation will always pay for people, like the scene when the first generation of iPhone was unveiled. After the VR mobile phone went on the market, it attracted many consumers. At the same time, large mobile phone manufacturers have also made VR mobile phones the next step. Google CEO Sundar Pichai recently announced that there will be 11 Android smartphones supporting the Google Daydream VR platform this year.
As we all know, the three major operators have already started to deploy 5G networks. In the first 2020, 5G commercial will be launched in China. The peak network speed of 5G networks will reach 10Gbps, and the network transmission speed will be 10 to 100 times faster than 4G. After the network speed is increased, the demand for mobile applications will be upgraded again. The immersive and “face-to-face†will become a common use scenario for mobile Internet in the future. Mobile phones will be upgraded as mobile application carriers. 5G opened a new vent for VR mobile phones, and it has already stood on this vent.
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